How to get a job in digital marketing?
Digital marketing in a simple term 'Online marketing of product or services using Google, Instagram, Facebook, LinkedIn or YouTube.' Even each company, doctor, college, restaurant, now-a-days need it. And for getting a job on this position, you don't need a fancy degree. You don't need coding. You only need to learn 4 simple skills, and just have to give one real life project handled by you, and you know what? You will be able to earn up-to Rs.25,000 to Rs.45,000 in 5 to 6 months.
So let's go to the main 5 Steps, which can make you digital marketing's job ready in few months...
Step 1: Go Through The Understanding Of What Digital Marketing Work Looks Like
It's not like just posting stuffs on Instagram and Facebook, the position holds more serious efforts, so I am going to mention here, 3 simple jobs for beginners:
(I): Social Media Handler
Their Work profile: Making Instagram, Facebook and YouTube posts for the company.
Starting Salary: Rs.20,000 to Rs.30,000. (As per the skills)
(II): Google Helper Position
Their Work Profile: They helps company's website in dragging on Google page 1.
Salary for fresher: They earn up-to Rs.25,000 to Rs.35,000.
(III): Ads Helper
Their Work Profile: Run small ads on Google or Instagram for Rs.500, each.
Salary for Freshers: They start earning from Rs.30,000 to Rs.40,000.
So, you need to pick one, which-ever you feel interested towards, and start with that. Most people start with social media handler, because its easy and fun, without feeling any pressure, you can perform this duty. And when the time passes, keep upgrading yourself.
Step 2: Learn The 4 Basic Skills : All Free On YouTube
Don't you ever spend your so much money in learning skills, not always you need to give money for learning new skills, first search on YouTube, because its a hub of free leaning platform, Check out once and then go for the paid one, if you didn't get it on YouTube.
Forget it, get back to the topic. So, learn these 4 skills to get a job in Digital Marketing:
(I): How To Post on Social Media The Right Way
Create such nice posts, shorts and stories, that grabs people's interest and like, and they share it with friends & families. For Creating that, you can use Canva app, it's free and easy to handle, just go to YuoTube and search for the best tutorial. Watch 'Canva tutorial for beginners' on YouTube, 2 hours will be enough to make you understand about the creation.
For practicing, make an simple Instagram page, according to your hobby, and start posting, just compromise with consistent posting, post at-least 3 times a week.
(II): How To Make Website Rank on Google
When somebody types on Google search bar, 'Best jobs for freshers', how you can make your site appear at the top?
This happens by the SEO (Social Media Optimising), watch 'SEO Learning for beginners' by Google digital garage, it is free and really gives you certificates too. So go for it, what else you were expecting.
For practicing, make a free blog on WordPress.com about 'A roadmap to get a digital marketing job in 6 months'. Write 1 article.
(III): How To Run Small Adds
You can learn it too. Just look for Google skillshop 'Google Ads Fundamentals' It's free a course and gives you free certification as well. Now What? Would you be still confused? Run a Rs.100 ad for your Instagram reel, and you will be amazed, how many people click it.
(IV): How To Check If It's Working
Did 1000 people visited at your add? Did 10 people clicked on your website?
How you gonna find it? Simply this way 👉🏻 Learn Google analytics, this is the free course bu Google. Just basic tracking. You only need to connect the Google analytics to your free blog and see visitors.
It will take your maximum 2 months, if you consistently follow the path, devotedly give your daily 1.5 hours!
Step 3: Now, Build a Small Project | This Will Get You The Job
Companies don't care about certificates, they look for your skills and practical knowledge whether you have done a real life project?
So, do this in the 3rd month:
(I): Help a Local Shop For Free
Go to any nearest coaching centre or studio and say, I will manage you Insta or Facebook account for a month, without any charges.
(II): Run Their Page Like its Your Own
Post 3 times a week, remember consistency and keywords plays a great role. additionally, run Rs.500 ad for them.
(III): Make them Notice
The before and after follower and viewer on their posts and the likes count.
This practical project on your resume will look 3X more powerful than a certificate.
After following these 3 steps, simply make your attractive and strong resume, where you need to mention all your skills and learning, create a LinkedIn profile and wait.....? I don't think now i need to tell you how you should manage your LinkedIn profile for more reach of employers, right?
Just go, grab the opportunity now! You can find multiple of vacancies related to digital marketing on sarkaribhartiidekho.com, search, explore, apply and grab it today!